eBay Testing New Mystery Listing Experience For Sneakers

Liz Morton
Liz Morton


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UPDATE 3-29-23

The mystery has been solved - the sneakers team buried a short demo at the end of their break out session from the recent Spring Seller Check In.


eBay announced today they are simplifying the mobile listing experience for "select" collectible sneakers...but you'll just have to guess which ones and what the new experience actually looks like. 🤦‍♀️

The vague and mysterious announcement was posted in the eBay community:

We’re testing a simplified mobile listing experience for collectible sneakers
We’re now testing a new mobile listing experience in the eBay App for eligible collectible sneakers under select brands, listed under Men’s and Women’s Athletics Shoes. The new flow will make listing and selling on eBay faster and easier, with pre-filled item specifics, photo guidance, and streamlin…

We’re now testing a new mobile listing experience in the eBay App for eligible collectible sneakers under select brands, listed under Men’s and Women’s Athletics Shoes. The new flow will make listing and selling on eBay faster and easier, with pre-filled item specifics, photo guidance, and streamlined shipping options.

The new listing experience will roll out in phases. During the initial phase, select sellers will be automatically opted-in. We welcome feedback and we'll continue to improve the new listing experience.

We’ll update you as we expand eligibility and participation in the new listing experience.

As always, thank you for selling on eBay.

The eBay Team

Thanks eBay Team but you might have gotten a better response if you provided some screenshots, or a video demo or.....something?

How about even the slightest hint about which brands and or specific collectible sneakers that are eligible?

Oh and by the way team, there's nothing eBay sellers love more than being automatically opted into your tests without warning - especially when it comes to the listing experience. 😉

I guess that means I'll just have to do some investigating and figure out the details myself to share with sellers. Stay tuned!

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Liz Morton is a 17 year ecommerce pro turned indie investigative journalist providing ad-free deep dives on eBay, Amazon, Etsy & more, championing sellers & advocating for corporate accountability.


Recent Comments
Avatar Placeholderterry55Yesterday
Sales down 40% from last year, this is gonna be a small business killer
Avatar PlaceholderJaeLynn2 days ago
I've had this happen a few times, and it confused me. One seller alleged that they had to use Amazon's services to make sure I got my item in time. I recently bought something simple, and the seller made a mistake. They'd sent me 3 different messages, one of them too early, telling me they hoped my item arrived in perfect condition. The next day, the item was marked as shipped, and I got an official Ebay shipping email. The seller was using direct messages to give me item updates. If I wanted Amazon, I'd have used them myself! lol
Avatar Placeholderlessthanthreerecords3 days ago
Happening to me too. On my active listings page (with the full list) it looks fine, but when I click on them, many have the random characters. I reported it, and that's when one glitch led to another! As I was typing the message after clicking the "?", letters were repeatedly not coming up (usually one or two at the end of a word). I was finally able to get the message entered, but how tedious!