eBay Has A New VP Seller Experience - Xiaodi Zhang

Liz Morton
Liz Morton


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UPDATE 9-14-22

Xiaodi Zhang will be presenting the keynote session for the second day of eBay Open on September 22. She'll be sharing company updates and insights about the state of the product along with VP Global Markets - Operations Ashish Chhabra.

eBay Open 2022
Get tickets to eBay Open 2022, taking place 21/09/2022 to 23/09/2022. Hopin is your source for engaging events and experiences.

At yesterday's Goldman Sachs Communicopia event, eBay CEO Jamie Iannone made an interesting statement about bringing in a new Head of Selling. I was a bit confused because I was unaware of any new hires to fill that position.

It's been over a year since eBay officially had a VP Seller Experience, after Harry Temkin left in June 2021.

VP of Seller Experience Harry Temkin Is Leaving eBay
eBay VP of Seller Experience & Tools Harry Temkin’s departure was announced in the June Seller Check-In.

Back in March at the Spring Seller Check In, CMO Andrea Stairs announced Mark would be leading the seller experience team going forward. Then, a month later, with no announcement or explanation, Mark left the company, leaving the leadership role for seller experience unfilled...until now.

There has been no big announcement made yet, but after sniffing around a bit I was able to find the answer buried at the very bottom of the speakers list for next week's eBay Open event - we have another boomerang rehire with Xiaodi Zhang.

Xiaodi Zhang has recently rejoined eBay as VP of Seller Experience, which includes seller inventory management tools, shipping, messages, stores and feedback.

During her career, Xiaodi has built a reputation for positioning startups and established companies to innovate, evolve, and thrive in competitive global markets. Previously, at eBay, she was a Director in Buyer Experience, where she created a Product Management and Design organization at eBay’s Development Center in Shanghai.

Xiaodi has yet to update her LinkedIn profile, but it appears she left her previous position as Chief Product Officer at 1stDibs about a month ago.

Prior to that she held various product management roles at eBay beginning in 2004 and was Director of Buyer Experience from 2007-2010.

It will be interesting to see what she thinks about both the buyer and seller experience now that she's returned. Any longtime seller can tell you there have been significant changes in the platform since 2010 and there's certainly a lot to catch up on and a lot of work to do on gaining seller trust and improving the selling experience.

I'm sure we'll learn more about Xiaodi at eBay Open and beyond, but for now welcome back and I can't wait to see what you have planned!


What are your top tips or suggestions for eBay's new VP Seller Experience? Let us know in the comments below!

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Liz Morton is a seasoned ecommerce pro with 17 years of online marketplace sales experience, providing commentary, analysis & news about eBay, Etsy, Amazon, Shopify & more at Value Added Resource!

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mshainey60
The new listing view is impossible and long time sellers hate it. We don't even have the option to switch back. Really people? some of your decisions make selling on ebay miserable. I used to love pairing up my items with the perfect buyer. The scamming has gotten out of control, the support for sellers is dismal at best and now this ridiculous listing format.

Recent Comments
Avatar PlaceholderjannicksYesterday
Order number: 05-12869-97956, Item was counterfeit, cant leave feedback due to "we can't find this transaction"
Avataralexclifford93Yesterday
Absolutely agree with other people here - this Ebay "simple postage" is a wheeze to squeeze more out of private sellers. I live walking distance to the post office (2 minute walk) and it's 4 miles to my local Evri drop off point. I don't have a car. So will have to opt for Royal Mail only - which in turn adds an extra few pence to the postage. Previously a 2nd mail parcel was £3.25, with this it's going to be an increase of nearly 50%. The biggest increase is for the 1-2kg parcels, which previously qualified as small parcels.

As many of the items I sell are £10 or less, this makes it not worth the bother and I'll probably have to give it away to the charity shop.

Add that to the "buyer protection" fee they've added on - and the costs are making it untenable for people trying to clear the house, or make a few bob from old bits and pieces. Not happy at all and there doesn't seem to be a way of opting out.

The sooner these sleazebags at the top can be got rid of, or some community-run buy/sell/swap sites come up - the better. We don't need ebay.