USPS Uses Generative AI To Help Advertisers Comply With Informed Delivery Promo Requirements

Liz Morton
Liz Morton


Comments

The US Postal Service has released a demo showing how generative AI can be used to help advertisers comply with requirements for creating Informed Delivery promotions.

The video posted on PostalPro today shows examples of AI checking ad images and links for compliance.

For example, this ad mock up for Savannah Candy passes checks for working/matching URL and clear Call to Action as well as not engaging in any restricted activity like suggesting for users to go paperless or containing drugs, nudity, weapons, alcohol, gambling or other prohibited content.

In another example, the AI flags an ad for WSJ Wine flagging it for no Call To Action and inappropriate imagery/content promoting alcohol.

Full demo video:

What do you think of USPS using AI to help advertisers comply with Informed Delivery promotion requirements? Let us know in the comments below!

USPSAI
Liz Morton

Liz Morton Twitter Facebook
LinkedIn

Liz Morton is a 17 year ecommerce pro turned indie investigative journalist providing ad-free deep dives on eBay, Amazon, Etsy & more, championing sellers & advocating for corporate accountability.

You might also like

eBay Launches Generative AI Video Tool For YouTube & TikTok Social Sharing Members Public

eBay's latest AI tool turns item images into YouTube & TikTok ready videos for social sharing - is it a useful feature or just more AI hype?


eBay

eBay Hypes Agentic AI Experience Rolling Out To Limited Number Of Users Members Public

eBay is supercharging personalized commerce - and AI hype - with announcement of new Agentic AI experience rolling out to limited number of users.


eBay
Recent Comments

Featured Posts

From CIA To Silicon Valley: Intelligence Roots Of eBay Cyberstalking Scandal

eBay Governance Crisis: Cyberstalking Case Ethics, Compliance & Disclosure Failures Call For Shareholder Scrutiny

eBay Gears Up for Crisis? New Job Posting Signals Potential Trouble Ahead

eBay Wins Dismissal Of EPA Suit; Court Affirms Section 230 Protections For Items Sold On The Site

Amazon Sellers Hit Walmart With Class Action Lawsuit Alleging Complicity In Online Organized Retail Crime

eBay Demands Identities Of EcommerceBytes Sources In $100M+ Cyberstalking Suit

eBay's Tech Image Overhaul: Is Media Manipulation Covering Up Executive Leadership Failures?

eBay Quietly Grows China Sales As CEO Downplays Temu Competition

Mercari US Undertakes Mass Layoff Months After Major Fee Structure Shakeup

FTC Urged To Investigate eBay TCGPlayer Deceptive & Anti-Competitive Conduct In ROCC Petition

eBay Sets Up Shop Using TCGPlayer To Hide Conflict Of Interest While Competing With Sellers On The Platform

Etsy Quietly Adds China To Etsy Payment Eligibility List Via Payoneer Partnership

eBay Compliance Monitoring - What Does Cyberstalking Have To Do With M&A Due Diligence & Risk?

eBay Chief Accounting Officer Exit Amplifies TCGPlayer Due Diligence Concerns