Walmart Introduces Image Search With TrendGetter

Liz Morton
Liz Morton


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Walmart is the latest retailer to introduce an image based search feature to help buyers easily find and purchase items they see across social media and the web, using Google Vision image recognition technology.

Meet TrendGetter: Walmart’s Solution To Getting Great Deals on Trends You Love
We’ve all been there. You’re scrolling through your Instagram feed and your favorite influencer is wearing the must-have accessory of the season. Or you’re watching the latest viral TikTok video, and you find brag-worthy home décor. Maybe gifting inspiration hits for the hardest person to shop for…

Fortunately, that’s where TrendGetter comes in. Using image recognition technology, TrendGetter makes it easier for Walmart customers to find great deals on those products and stay within their holiday budgets. Here’s how it works:

  • Visit TrendGetter.com
  • Simply take a picture of an item you love, or upload an image from your device.
  • Then, let TrendGetter get to work and find similar items at great prices on Walmart.com.
  • Select and purchase your item in a fast and easy experience.

This holiday season, we know our customers are searching for what they love at can’t-miss prices. Now, whenever you find a product you love, you can easily search for a similar item at Walmart’s everyday low prices and purchase as soon as inspiration strikes.

Read full FAQ here:

Walmart TrendGetter
Find the trends you love at low prices.

What is TrendGetter?
TrendGetter uses Google’s Vision image recognition technology to help customers find products or products of a similar style or trend within Walmart’s vast catalog of items.

How does it work?
Visit trendgetter.com and upload or take a photo of an item you love. Then, TrendGetter will look for that item or similar items that are available for purchase at a great price at Walmart.com.

What does Walmart do with any photos I upload?
We will only use the photo you upload to conduct the visual search of our product catalog. Then, your photo will be deleted. You can learn more about the use of photos by Google Vision here.

What types of items can be found with TrendGetter?
Once a photo is uploaded, the tool will source similar items that can be shopped on Walmart.com. The possibilities can range from fashion, to tech, to toys, to décor!

What tips do you have to help me take a better photo of an item I like?
Keep it simple and feature one item at a time. Get close and frame the product by dragging the lens in. Put items in their best light, avoiding dark or shadowy images.

I received the response “Choose a different image.” What does that mean?
Either the image submitted was not clear enough for our technology to identify OR the image was deemed inappropriate (e.g., sexual, violent, offensive, etc.) and therefore not processed.

Walmart

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Liz Morton is a 17 year ecommerce pro turned indie investigative journalist providing ad-free deep dives on eBay, Amazon, Etsy & more, championing sellers & advocating for corporate accountability.


Recent Comments
AvatarLiz Morton17 minutes ago
This article was written three months when the GSP rates went up, then back down (but not all the way to where they had been previously) due to a glitch and/or tariff changes at that time.

The rates have now gone back up again because the de minimis exemption for items made in China ended on May 2, 2025 - and it also appears that if the seller didn't specify the Country of Origin, eBay may be defaulting to the assumption that it was made in China for the purposes of calculating the duties for the Global Shipping Program.

https://www.valueaddedresource.net/trump-ends-de-minimis-china-other-countries-to-follow/

https://community.ebay.com/t5/Buying/Sudden-dramatic-increase-in-global-shipping-price-after-winning/m-p/35064987/highlight/true#M520410
Avatar PlaceholderJo91613 hours ago
Its definitely not a glitch ive lost out on £800 in just a couple of days because ebay shipping is trying to charge US buyers $200 just for shipping on a dress. And its still not gone down. Im fed up and going to just delist. Im starting to think ebay are trying to play a dirty politics game
Avatar PlaceholderBanned in ChatYesterday
On April 30th, the last day of no listing fees, I checked my main category, action figures, and there were approximately 155K listings. Today there are 115K listings, a 40,000 drop in inventory. Of course I closed my shop with a few hundred items listed, looks like others did the same. Will be interesting to check back in a week or a month after people start getting bills for listing fees and see what happens.